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Jobs at ThinkGeek

SEO Specialist - Temporary Position

Location: Fairfax, VA

Department: Marketing

Type: Full Time

Min. Experience: Senior Manager/Supervisor

SUMMARY

ThinkGeek, the leading e-commerce site serving the geek community, is searching for an SEO expert to increase organic traffic using a full arsenal of strategies. Are your SEO skills fine tuned and ready to drive ThinkGeek to the top of the search rankings? Will you be relentless about pursuing organic traffic using strictly white hat SEO strategies?

ESSENTIAL JOB DUTIES AND RESPONSIBILITIES

  • Develop the overall SEO strategy plan and implementation for ThinkGeek.com including content creation, technical site improvements, outreach and link strategies, etc.
  • Work with engineering team to prioritize SEO road map
  • Project manage and QA all technical SEO projects by partnering with UX, engineering, and creative teams
  • Monitor site health using Google Search Console and Moz and communicate issues to relevant teams
  • Execute keyword research and build strategies using Moz and Google Trends
  • Establish content strategy for the site and blog
  • Work with writers and marketing team to create compelling site content that is meaningful to customers and drives organic traffic.
  • Identify internal and external linking opportunities and work with UX and PR teams to implement
  • Work with our Product Marketing team to build quality media link opportunities
  • Review and identify product page optimizations: product names, copy, imagery, and more. Communicate recommendations to site merchandisers and monitor implementation.
  • Keep a pulse on all SEO trends, best practices, and algorithm changes and communicate them to team.  Adjust strategies as needed
  • SEO reporting: overall traffic trends, project results
  • Create, track, and manage site interest and content landing pages
  • Collaborate on creation and maintenance of special marketing event pages for holidays and outside events to optimize for SEO impact

BASIC AND PREFERRED QUALIFICATIONS, EDUCATION, AND/OR EXPERIENCE

  • 5+ years of SEO specialist experience
  • E-commerce site experience
  • Creative writing skills - must provide writing samples
  • Omniture and/or Google Analytics experience
  • Google Search Console and SEO Moz reporting
  • A love of all things geeky
  • Must be a proactive self-starter, who has vision and drive to execute plans

Must be on-site in our Fairfax, VA office

ThinkGeek, founded in 1999, is the number one destination in the galaxy for smart products and unique gifts that appeal to the geek community. We're a lean, multi-channel retailer and product-development company manufacturing over 400 exclusive items annually, spanning most consumer products categories and 40+ licenses. We're innovative marketers with a dedicated and passionate fan-base in the millions, and we're a member of the GameStop family since 2015.

Our mission is to create a world where everyone can embrace their inner geek and connect with one another. We are obsessed with creating and sharing unique and authentic product experiences that stimulate our fans' imaginations and fuel their geek core.

No third party submissions, please!

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